The launch of MatahariStore.com has provided more opportunities for the company and for the development of online and retail industries in Indonesia as research from Google and Temasek shows that e-commerce will contribute to nearly 60 percent of Indonesia’s overall online market, leaving behind online ticketing and ride-hailing booking services.
“Through the retail stores, mobile applications and now with the newly-launched online platform, we believe that we can become an omni-channel retail player,” Christian said.
MatahariMall.com will run all MatahariStore.com transactions and will provide content, a secure payment system and delivery of products.
MatahariStore.com will also implement an online to offline strategy — which allows customers to shop online and pick up their goods at the retailer’s nearest delivery hub — with features that allow customers to pay, receive and return products at any of Mataharimall.com’s 649 delivery hubs across Indonesia.