Japanese discount retail chain, 3Coins, has expanded its global presence by unveiling its most substantial flagship store in Hong Kong. The new location is nestled in the Airside district of Kai Tak, providing a massive retail space of 5,100 square feet.
This massive store features an extensive variety of more than 2,500 items. Customers will have a plethora of choices from storage solutions to household items, accessories, and even seasonal goods. The store aims to meet a wide range of consumer needs and expectations.
In addition to its broad product range, the flagship store has several unique attributes, including a dedicated section showcasing an assortment of ‘Made in Japan’ food items, a unique pet zone, and a travel-themed area that pays tribute to Kai Tak’s aviation history.
The store’s design also prioritizes the comfort and convenience of its shoppers. Wider walkways have been integrated into the store layout, enabling shoppers with pets to move around effortlessly.
Yaichi, the operator of 3Coins in Hong Kong, noted that the store’s launch signifies more than just the expansion of the retail chain. “This is another step in building not just stores, but platforms where Japanese brands can establish significant connections with overseas consumers,” Yaichi said.
3Coins, since its founding in 1994, has been recognised for its “plus-value” concept, with most items generally priced around JPY$300.
What is the size of the new 3Coins flagship store in Hong Kong?
The new 3Coins flagship store in Hong Kong provides a massive retail space of 5,100 square feet.
What unique features does the 3Coins store in Hong Kong offer?
In addition to its broad product range, the store offers a variety of ‘Made in Japan’ food items, a unique pet zone, and a travel-themed area that pays tribute to Kai Tak’s aviation history.
What is 3Coins’ “plus-value” concept?
The “plus-value” concept of 3Coins refers to the retailer’s pricing strategy of offering most items at around JPY$300.
