Customised pizza has arrived in Japan, thanks to American chain 800 Degrees Neapolitan Pizzeria.
Its first outlet for the nation is at the south exit of Tokyo’s Shinjuku Station in the new Newomanbuilding complex, which features fashion boutiques and fancy eateries.
With an open-plan kitchen set-up, 800 Degrees features quick-baked pizzas that can be customised when ordering, including the style of base, cheese and sauce selection, and protein and vegetable toppings, even including renkon (lotus root). Side salads can also be customised, and specialty pizzas are also available.
After assembly, the pizzas go into a wood-burning oven and are ready within a minute.
Already there are queues at the outlet, with customers sometimes having to wait about 30 minutes to be served. However, after ordering customers will be given a pizza number if the restaurant is busy.
Japan is the second international destination for 800 Degrees, which has four outlets in Dubai.
