AirAsia looks at Tinder to find travel lovers

Reading Time: < 1 minute

Low-cost airline AirAsia is hoping New Zealanders will swipe right and fall in love with Malaysia.

The Kuala Lumpur-based airline is launching the “Meet Malaysia” campaign on Tuesday.

Anyone who chooses to match with the destination will go into the draw to win a trip to Malaysia for two people and tickets to the Borneo Jazz Festival or Rainforest World Music Festival.

The campaign, which the airline has described as “cheeky”, is aimed at attracting those who may want to try something new. Something that may be common on Tinder, but perhaps not for an airline.

AirAsia hopes the campaign will attract potential travellers on the app who were thinking about spending time in places like Indonesia, Thailand or Vietnam that could be swept off their feet by the Malaysian experience.

AirAsia operates seven flights per week from Auckland to Kuala Lumpur with connections to 15 cities in Malaysia.

Share it:

Must read

Behind the Buzz
Retail News Asia — Your Daily Fix of What’s Happening in Asian Retail

We’re here to keep you in the loop—every single day. Whether you’re running a small local shop, scaling an online biz, or part of a global brand making moves in Asia, we’ve got something for you.

With 50+ fresh stories a week and 13.6 million readers, Retail News Asia isn’t just another news site—it’s the go-to source for all things retail across the region.
Retail Kitchen
We respect your inbox as much as we value your time. That’s why we only send carefully curated weekly updates, packed with the most relevant news, trends, and insights from the retail industry across Asia and beyond.

Copyright © 2014 -2025 |
Redwind BV