Asahi Beverages will close its Green Beacon brewery’s operations in North Brisbane in around 10 weeks.
The closure follows several years of “excellent growth” for Green Beacon, according to the company, and is part of a plan to ensure the company’s growth by boosting brewing capacity across various sites.
Asahi Beverages will invest in Green Beacon’s original location at the Teneriffe brewpub to increase brewing capacity. The majority of Green Beacon brewing will be moved to Asahi Beverages’ other Fire & Earth Ventures locations in Australia, including Pirate Life in Port Adelaide and 4 Pines in Brookvale, NSW. These additional sites are equipped to handle Green Beacon’s continued expansion.
The closing of Geebung will lead to the departure of three full-time and two casual employees. The remaining Geebung employees will be transferred to the Teneriffe microbrewery.
“Geebung has been our home for more than six years and has driven much of our recent success,” said Green Beacon’s GM Richard Shrosbery.
“However, we are experiencing significant growth and have now outgrown the site. Today’s announcement means Green Beacon can continue its growth trajectory by unlocking capacity constraints, which will help ensure we continue to get it to lovers of Green Beacon everywhere.”
The company said it will assist employees affected by redundancy and is looking at replacement roles within the Asahi Beverages group.
Last year, Asahi Beverages acquired Byron Ba premium mixer brand StrangeLove as consumer demand for better-for-you beverages grows.