The Exploratorium To mount “Best of The Season, You Can Grab and Go” campaign

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Siam Discovery The Exploratorium, the biggest arena of lifestyle experiments which allows any visitor to experiment, create and cultivate, is now mounting the biggest trends update campaign of the year: “Best of The Season, You Can Grab and Go”. It gathers the latest trends that are becoming popular in the world, the ones for every kind of lifestyles, during the 4 months from now on (September to December 2016), while also allowing everyone to experience. The grand opening of the campaign launch has recently taken place on 4th Floor, Siam Discover The Exploratorium.

The launch event was crowded with a number of distinguished guests who have taste in various lifestyles including design, fashion, travel, adventure to name but a few. The gathering guest list included Ornchuma Durongdej, Hathairat Fingerhooth, Tada Varich, Pichamon and Pimpisa Chamanant, Monlissa Leenuttapong, ML Samornlada Chompol, Thitipong Lororasert etc. All of them were welcome by Siam Discovery’s executives, Chanisa Kaewreun and Kriangkrai Rulkhachantrkul. All the guests got updated on news of hot lifestyles: art and design from Phantipa Thanchookiet of Likay Bindery, travel from Kanitkul Natrbutr, and fashion trends from Nichakul Kitiyanubhongse of Harper’s Bazaar Magazine. A special fashion show was provided, presenting a wide range of lifestyle products.

Ms. Chanisa Kaewreun, Executive of Siam Piwat Company Limited, said, “Best of The Season, You Can Grab and Go campaign has been initiated by Siam Discovery, which acts as a shopping market that sells every kind of design items, or a design supermarket. In fact, it is acknowledged among shoppers that Siam Discovery will be a very first choice when thinking about where to shop for any items with style and packed with creativity.

“That’s why Siam Discovery is gathering top curators who have expertise in a variety of lifestyles and asks them to analyze trends and global movements in terms of design. Then, they will choose what items to become the latest trends in the world. Moreover, we are holding a number of workshops that feature different subjects: Art Design and Decoration coming with “Design Experiment Market” theme from 3 to 16 October 2016, Travel and Play with “The Wanderlust Experiment Market” theme from 17 to 31 October 2016, Fashion and Accessory representing “The Fashion Forward Experiment Market” theme from 1 to 8 November 2016. And closing with Sport and Adventure which represents “Active Experiment Market” theme from 9 to 20 November 2016. Siam Discovery will present a range of products according to these themes, available upon timelines. As well as workshops that are based on each of the themes for the four months, from now to the year-end 2016.”

Nichakul Kitiyanubhongse said, “The hottest trend in fashion of the moment is a modern vintage style, which has lasted for ages. At the same time, a vintage style is growing in popularity. When wearing vintage attire, it’s no need to wear heavy make-up or dramatic hairstyle. It really appears an amazing trend.”

Phantipa Thanchookiet said, “We can see two hot key trends in design and decoration in 2016 and 2017. One is design work friendly to the environment. This year, the eco trend becomes popular again. People are interested in things for their daily use, the ones with creativity and more eco-friendliness. Especially for furniture and home decorations. Let’s say which are becoming popular will have an eco-concept. The other is handicraft, which more plays a prominent role in creation in terms of design. Or even daily use products such as notebooks that can be decorated to tell the identity of an owner.”

Kanitkul Natrbutr said, “I enjoy traveling and love to have adventures in new places to explore new experiences. And for each of my trips, I always blend in, my personality, with it. This is shown through my traveling stuff, from backpack and shoulder bag to water bottle and shoes or even outfits. After I had visited throughout the country and explored some neighboring countries, I feel like riding a bicycle wherever I go. That’s the beginning of my traveling together with my bicycle. This way makes me expand my horizons and have a close relationship with the nature. It gives me a unique travel experience, different from other kinds of travel. With a bicycle, I can find any places that I cannot by car. Or to enjoy being in the sunshine and the breeze, the surrounding nature that I can see with my eyes and feel with my heart.”

Come play with us. Enjoy “Best of The Season, You Can Grab and Go” campaign which offers a variety of themes suitable for every lifestyle. Available from now to year-end 2016 at Siam Discovery The Exploratorium.


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