Working with Bangkok Metro Network (BMN), The Mall Group will open a Gourmet Market at Lat Phrao subway station.
The MRT serves more than 240,000 passengers each day, with the Lat Phrao station being a key transit point with a large parking lot.
The outlet is the fourth outside the group’s shopping complexes as the retailer seeks to position stores that can capture more passing trade. It is in the park-and-ride area of the Ratchadaphisek Road station and is set to open in September.
Group executive VP Chamnarn Maytaprechakul says the collaboration is part of the company’s transformation to provide its services through different channels.
“The three Gourmet Market outlets that already sit outside our complexes have received a warm welcome from customers, and we predict they will thrive with double-digit sales growth, compared with the single-digit growth of our stores inside malls.”
Its established Gourmet Market outlets can be found in Terminal 21 at the Asok intersection, in The Promenade shopping complex on Ram Intra Road, and in The Crystal SB Ratchapruek community mall.
Other business opportunities being explored by The Mall Group include delivery service, online shopping and e-payment.