Never before has one seen bricks-and-mortar stores in such a bad shape as it has been this year – all thanks to the pandemic.
Amidst all this, Spanish fashion retailer Mango is all set to enhance its bricks-and-mortar presence in the US.
The clothing retail giant has expressed its plans to roll out 3 stores in the first quarter of next year.
Notably, the new stores will be opened in 3 major US shopping centres that are run by the renowned Simon Property Group.
The Spanish retailer strategically picked the 3 locations – Menlo Park Mall, Edison, New Jersey; Dadeland Mall, Kendall, Florida and Roosevelt Field, Garden City, New York – to jumpstart the expansion of its ‘Mediterranean’ label to US consumers.
The retailer has been continuously putting efforts to improve its brand recognition in the US through digital and wholesale network and now the focus is on enhancing the presence of its physical stores.
Excited over introducing Mango to American fashion consumers, Zachary Beloff, National Director of Business Development, Simon, said that Mango is a world famous brand and Simon believes the brand has a strong bricks-and-mortar future in the US.