Manhattan Associates rolls out new eCommerce solution for global clothing company during COVID-19 lockdown

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As COVID-19 swept its way across the globe, and many countries were forced into lockdown, businesses that were undergoing large-scale projects were subject to the challenge of no longer being able to operate under usual conditions. However, despite being caught in the grips of a global pandemic, Manhattan Associates’ was able to deliver its (WMS) remotely under COVID-19 lockdown to a global clothing designer and manufacturer.

Many retailers across the Asia-Pacific region have experienced a huge spike in online orders during the COVID-19 period, which has stretched processes, technologies, and people. This has led to an increased focus on how to better manage eCommerce orders and the need for solutions to support the smooth flow of online goods to customers.

Retailers today need warehouse systems that have the flexibility and agility necessary to adapt and grow alongside their business. However, the added challenge of how to deploy such solutions in a time when the movement and availability of technical experts is limited due to COVID-19 travel restrictions and lockdowns, is significant.

In lieu of the usual in person deployment processes, Manhattan Associates can successfully design, implement, and deploy Warehouse Management System’s (WMS) remotely.

“The ever-changing nature of eCommerce and consumer demands means that businesses can’t wait to improve their processes. Businesses need to constantly innovate to meet customer demands and COVID-19 lockdowns won’t stop this. Retailers must have agility and scalability built into their systems in order to seize new opportunities while still maintaining operational efficiencies. This is something our WMS works to achieve by being designed to meet consumer demands now and into the future,” said Richard Wright, Managing Director, SEA, at Manhattan Associates.

Lawrence Railton, Managing Director and Founder of global clothing brand, AS Colour, found that after the company was forced into COVID-19 lockdown, more people were heading for the eCommerce space to buy goods, which increased the need to improve their warehouse operations, even if having a technical expert on-the-ground to deploy new technology was not possible.

“With many lines of distribution brought to a halt in New Zealand, we saw an overflow of orders once restrictions eased, which put a lot of pressure on our DC to catch up,” said Lawrence. “This fluctuation in eCommerce demand is exactly the type of situation that drew us to implement Manhattan’s WMS technology in the first place, as it would prepare us for any future shifts in the market.”

“When rolling out the new system, we really had to use remote working to our advantage, which in the end allowed us to launch the new system two weeks ahead of schedule and save plenty of money on travel and overheads in the process. Even under remote conditions, Manhattan’s expertise, motivation, and ongoing support ensured that the project was running smoothly, and that any issues were resolved quickly and efficiently,” added Lawrence.

To hear more, Manhattan Associates will be hosting an APAC Virtual Summit from October 27-30. To register, go to: Manhattan Associates APAC Virtual Summit.

 

 


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