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Samsung Malaysia Electronics relaunched one of its most prominent Samsung Experience Store Large (SESLs) in Malaysia at The Gardens Mall here.
Being only one of a handful of SESL establishments in the country with vast retail area that integrates merchandising, experiential zones and customer services, the grand reopening marked the establishment’s first major revamp since its inception in 2013.
Samsung Malaysia Electronics said the SESL, operated by Welfon Telecommunication Sdn Bhd, is designed to be a one-stop retail solution, offering the full range of smartphones, tablets, wearables, ecosystem and genuine accessories.
The company’s Head of Mobile Business, Hosea Heen, said the new flagship store concept is a reflection of the Samsung philosophy to provide the best costumer experience.
“With this new SESL located at one of the prime shopping locations in the Klang Valley, we look forward to encouraging an open and welcoming (environment) that goes beyond just brick-and-mortar, and resonate with consumers from all walks of life,” he said.
The SESL also provides the Samsung Smart Service, allowing customers to obtain after-sales care at the service centre, including full hardware repair, software upgrades, device consultation and advice.
From June 9 to 27, in conjunction with the SESL’s grand opening, customers who spend over RM1,000 will receive a complimentary Mono Bluetooth Headset; while visitors who register their first payment via card will be entitled to a free Samsung Wireless Charger Stand worth RM279.