Swiss Prestige incorporates Armin Strom watches

Armin Strom has formed a distributor partnership with Swiss Prestige, which promotes Swiss watch manufacturers in Asia.

Swiss Prestige CEO Jacqueline Ng says Armin Strom, with its distinctive designs featuring in-house movements, all made in small quantities, will be a “terrific” addition to the company’s curated selection.

Armin Strom watches are designed so the inner mechanics of the movement can be seen through the dial.

This partnership is an extension of the Armin Strom’s business network. With 20 employees in its Bienne headquarters, the company designs and makes all its own movements and cases. Every watch is hand finished, and can be personalised.

Swiss Prestige represents Swiss watch brands in Hong Kong, China, Taiwan and Australia.

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