Tag: asos

Retail Asia13/01/2017
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3min0
The first quarter was an especially promotion-abundant period for pureplay UK-based online retailer Asos. Blanket discounts of 20 per cent for Halloween and Asos’ five-day Black Friday period as well as 30 per cent off selected categories in the run up to Christmas drove sales growth of 52 per cent. Asos’ promotions clearly resonated well […]

Retail Asia10/01/2017
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3min0
In just five years, British lingerie retail startup Boux Avenue has made it into the top 15 brands in women’s underwear. Despite facing growing pressure from Primark and H&M, following significant range expansion and improved design and quality in their underwear and nightwear collections, Boux Avenue continues to build a loyal customer following and differentiate […]

Retail Asia04/08/2016
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2min0
With the success of its trial with Tmall Global, Sainsbury’s China is doubling its product range. Citing “increasing demand”, the British supermarket retailer is about to release 100 more items, such as tea bags, coffee and pasta. “Chinese online shoppers are increasingly demanding high-quality international products,” says Sainsbury’s CFO John Rogers. “Many customers also want […]

Retail Asia12/04/2016
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2min
Asos has made the decision to remove its Chinese operations as the retailer found expansion of the business too costly. Instead of holding stock in China, Asos will serve it Chinese customers through its global platform and ship clothes from Europe. Asos will also be discontinuing its Mandarin website. Chief Executive Nick Beighton noted that […]

Retail Asia26/11/2015
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4min
Developed using retail technology specialist Red Ant’s award-winning RetailOS mobile commerce accelerator, the apps are:In a first for the UK’s largest independent online fashion and beauty retailer, ASOS has launched mobile apps for iPhone, iPad and Android to the Chinese market. Fully transactional mobile app designed specifically for the 700 million-strong Chinese smartphone user market […]

Retail Asia25/11/2015
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2min
In a first for the UK’s largest independent online fashion and beauty retailer, ASOS has launched mobile apps for iPhone, iPad and Android to the Chinese market. Developed using retail technology specialist Red Ant’s award-winning RetailOS mobile commerce accelerator, the apps are: Fully transactional mobile app designed specifically for the 700 million-strong Chinese smartphone user […]

Retail Asia30/10/2015
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3min
Online fashion retailer Asos is budgeting for losses as it breaks into the China market. Announcing a pretax profit of £47.5 million for the year to August 31, the company offered an overview of its future plans geographically, including a lessened focus on the Australian market. New CEO Nick Beighton said China was a “key […]

Retail Asia28/12/2014
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1min
Australia was once Asos’ largest market outside Britain. In 2012, the British online fashion retailer was flying four jumbo jets of clothing to this country each week. But Asos revealed this week international sales, comprising 57 percent of its total sales, were down 2 percent in the first quarter to GBP145.5 million (USD228.6m). And “rest […]


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