BA&SH

Retail Asia18/02/2019

Affordable luxury brand BA&SH has marked the second anniversary of its launch in Asia by revealing plans to quadruple its sales in the region within two years and introduce a new store concept. Last year the company opened seven stores in Mainland China, three in Hong Kong and two in Macau, taking its Greater China […]

Retail Asia31/05/2018

French label BA&SH is planning to open more stores in China, Hong Kong and Macau. Since December the label has been planning to grow is retail network by a third including its 200 monobrand stores and department-store concessions. L Catterton investment fund acquired a 50 per cent stake in the label in 2015, with Pierre-Arnaud […]

Retail Asia10/11/2017

Parisian affordable luxury brand Ba&Sh plans to ramp up its Asian presence after early success in Hong Kong. The region has become a top priority for founders Barbara Boccara and Sharon Krief after a cornerstone 50 per cent investment by LVMH-linked PE fund L Capital in 2015. Ba&Sh plans to open 12 more stores in China, […]

Retail Asia19/06/2017

Once the best kept secret of a generation of modern French women, ba&sh, a leading affordable luxury brand for women seeking effortless, carefree elegance, has arrived in Hong Kong, its first stop in Asia. Building on the brand’s strong success in Europe, the Parisian fashion house is now focused on international expansion. To capitalise on […]

Retail Asia07/10/2016

Parisian fashion house BA&SH has partnered with Hong Kong retail and brand management company ImagineX Group to strengthen its presence in Asia. BA&SH has hopes of accelerating its expansion in Hong Kong, Macau, Singapore, Taiwan and China. The label opened its first Asian store at Hong Kong’s IFC Mall in September 2014 and with ImagineX now […]

Tag: BA&SH

BA&SH expects to quadruple sales in Greater China

BA&SH to have more stores in Asia

Ba&Sh plan for Asia expansion

French fashion brand ba&sh says bonjour to Asia

Paris label BA&SH eyes Asia expansion