BCBG Max Azria

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Retail Asia29/06/2018

Global Brands Group is to sell a substantial part of its North American branded business to Differential Brands Group for US$1.38 billion. The move, announced at the release of its annual results yesterday, will allow it to cut debt, pay a modest special dividend to shareholders and free capital to grow “a more focused business”, […]

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Retail Asia04/03/2017

BCBG Max Azria has filed for bankruptcy protection. The filing is the latest step in a restructuring plan aimed at rescuing the business, following the closure of 120 stores. “Like many other apparel and retail companies, BCBG has fallen victim in recent years to adverse macro-trends, including a general shift away from brick-and-mortar to online […]

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Retail Asia25/01/2017

Women’s fashion retailer BCBG Max Azria plans to close some of its stores to focus more on eCommerce, licensing and wholesaling. “BCBG has been negatively impacted by the growth in online sales and shifts in customer shopping patterns, and as a result has too large a physical retail footprint,” says PR company Sitrick & Co […]

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