Engagement

Retail Asia29/06/2017

Mobile devices have become an essential tool for retailers across Asia looking for more effective ways to engage their customers. Whether using a smartphone or tablet, and whether comparing products and prices, reading product reviews, or making purchases, consumers’ always-on mobile devices are now a pivotal feature of the retail experience. Mobile is now the […]

Retail Asia22/05/2017

Asian economies are more digitally engaged relative to their global peers at similar stages of development, according to Deloitte. The company’s second edition of its Voice of Asia series shows that Asian economies are leveraging digital technologies to help them leapfrog development hurdles, resulting in them winning the race on connectivity. Asia has become the […]

Retail Asia28/04/2017

It may just be a marketing gimmick, but Apple’s latest initiative has all the elements to attract the crowd in its stores. The tech giant is planning to mobilize the mass to its stores by arranging educative sessions, dubbed “Today at Apple”, which would be organized by experienced professionals and will impart wisdom on a […]

Retail Asia25/11/2016

Verint Systems has extended its Customer Engagement Optimization portfolio through its acquisition of OpinionLab, a provider of continuous voice of the customer listening solutions that drive smarter, real-time digital engagement. OpinionLab solutions are used by global brands to optimize web and mobile customer experiences and engagement. Voice of the Customer (VoC) solutions are becoming a strategic imperative, helping […]

Retail Asia07/07/2016

Ksubaka today announced that it has successfully delivered an interactive in-store engagement campaign in CRV, WuMart and MerryMart retail stores in China for Friso Gold. The objectives: The campaign objectives were to attract in-store shoppers to a Friso Gold interactive experience and communicate to mums that Friso helps prevent heat and constipation in babies because the […]

Tag: Engagement

Asian Retailers use mobile engagement to grow sales

Asia ahead of the digital engagement curve

Apple to hold educative sessions at Apple Stores to increase customer engagement

Verint acquires OpinionLab to push digital customer engagement

Ksubaka’s PlaySpots Deliver Friso Gold Engagement Campaign