influence

Retail Asia28/05/2020

South Korean cosmetic brand Vely Vely is banking on Indonesian YouTube star “Sunnydahye” to increase brand awareness as it launches into Southeast Asia. Sunnydahye is one of the most popular KoLs in Indonesia with more than 1.8 million subscribers on her YouTube channel. Using Sunnydahye’s influence in Indonesia and across Southeast Asia, Vely Vely hopes […]

Retail Asia27/06/2019

Amazon Fashion has just released the first collection from an influencer as part of its new shopping experience, The Drop. For the next 30 hours, customers will be able to purchase pieces made on-demand from the collection designed by influencer Paola Alberdi via the Amazon app or mobile browser. The Drop collections are available in […]

Retail Asia19/03/2019

Hypebeast Ltd. is pleased to announce the official launch of Hypebeast Japan Ltd., grounding its cultural influence in the region and marking another step in furthering expansion in Asia. The Company is also pleased to announce the appointment of Mr. Akihiro Wajima, former director of Farfetch Japan, as the new Managing Director of Hypebeast Japan […]

Tag: influence

Vely Vely selects Indonesian YouTube rising star to boost SE Asian brand

Amazon Fashion drops first influencer collection

Hypebeast Japan to launch with on-boarding of Akihiro Wajima, former Director of Farfetch Japan