Marketing

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18/04/2024 Apple CEO Tim Cook says it is considering a manufacturing facility in Indonesia ( Electronics )
18/04/2024 Google Maps to show alternate transit and walking directions along with driving routes ( General )
17/04/2024 Apple releases iOS 17.5 beta 2 giving EU iPhone users more unique capabilities ( E-Tailing )
17/04/2024 WhatsApp rolls out new chat filters to help you locate unread and group conversations ( General )
16/04/2024 Google Chat working on adding group audio and video call function within Gmail Spaces ( General )
15/04/2024 Tim Cook arrives in Vietnam ( Electronics )
15/04/2024 Vietravel Airlines reports first profits in 3 years ( General )
11/04/2024 Samsung adds more language availability within Galaxy AI ( Electronics )
11/04/2024 YouTube Music promises Podcasts will get better on the platform ( General )
09/04/2024 WhatsApp to roll out new photo library shortcut for faster sharing ( General )
09/04/2024 Google Messages will soon start to warn you when tapping on links sent by unknown senders ( General )
08/04/2024 Siri might end up King in the realm of digital assistants after iOS 18 AI makeover ( Electronics )
05/04/2024 Google’s “Find My Device” network reportedly launching in 3 days ( General )
04/04/2024 Instagram, Facebook, Whatsapp users are reporting a “Major Disruption” worldwide ( General )

Retail Asia17/07/2023

Let’s say you’re planning a road trip. You’ve got your snacks ready, you’ve got a banging playlist prepared, but you don’t really know where you’re heading. That’s what doing marketing without a strategy is like. You might have all the energy and all the cool ideas, but without a destination in mind or a roadmap […]

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Retail Asia01/10/2022

Digital marketing trends are always evolving in China and without the set features of global platforms like Google and Facebook, Chinese digital companies are often leading the rollout of promotional and ecommerce features on their platforms. Therefore, it is very important to stay on top of these trends to leverage the most value out of […]

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Retail Asia05/05/2022

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Coca-Cola has appointed Matthias Blume as its new VP of marketing, ASEAN and South Pacific. Based in Singapore, Blume will lead the company’s marketing and brand initiatives across Southeast Asia, Australia, New Zealand, and the Pacific Islands and serve on the company’s senior leadership team in the region. He was most recently the frontline director […]

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Retail Asia06/07/2021

Multilevel marketing schemes (MLMs) calling for investment in artificial intelligence (AI) robots said to be capable of making money on their own are illegal, authorities have warned. The Vietnam Competition & Consumer Authority under the Ministry of Industry and Trade has put some AI robot related MLM websites and applications on a warning list, including snowai […]

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Retail Asia15/03/2021

A former senior Nike executive once named by Fast Company magazine as one of the most creative people in business, has been confirmed as a headline speaker at this month’s MarketingPulse 2021 virtual conference in Hong Kong. Greg Hoffman, global chief marketing officer at Nike from 2016-2018 before moving into the role of VP of […]

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Retail Asia08/03/2021

Affiliate marketing is how a person, business, or organization can sell their products with different companies(affiliates) or persons for a commission. Affiliate marketing comes from Affinity marketing, which is gradually becoming a significant revenue source for various brands. Used by businesses to manage, track, and optimize their marketing activities, it involves sales monitoring, conversions, and clicks […]

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Retail Asia07/01/2021

As the largest market in the world, China has a lot of potentials to offer for enterprises and brands to expand their businesses. Knowing the market will help you to better understand the consumer’s needs and to adjust your promotion accordingly. Unique market habits China is a huge market, and Chinese consumers’ preferences vary from […]

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Retail Asia06/08/2020

Apple has announced that its long-time marketing chief Phil Schiller is leaving his current position and is being replaced by Greg Joswiak. The 60-year old Schiller, whose exact title was Senior Vice President of Worldwide Marketing, joined Apple in 1987. In 1993 he left to join FirePower Systems and in 1995, he moved to Macromedia. […]

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Retail Asia13/01/2020

AirAsia India has appointed Wunderman Thompson South Asia to manage creative duties following a pitch in 2019. The agency will be responsible for brand strategy and shaping the communications narrative in India, taking care of above-the-line and digital creative mandates. According to the press statement, Wunderman Thompson understood AirAsia India’s strategic and brand objectives and will […]

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Retail Asia27/11/2019

By the end of 2019, there will be 20.3 million online shoppers. For e-commerce brands and retailers, that translates to an abundance of opportunities to engage with consumers – whether it be gaining new customers or building brand loyalty with existing. With the rise of social media, mobile usage, and third-party retail sites, it’s become even […]

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Retail Asia02/09/2019

Singapore-based online advertising platform Carousell has marked its seventh anniversary with the launch of a new visual identity, together with milestones including having reached its 250 millionth listing and fourfold revenue growth last year. “Our mission has not changed since day one,” said co-founder and CEO Quek Siu Rui. “We want to inspire every person […]

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Retail Asia29/08/2019

The two new board members will help the bank accelerate its business transformation in Singapore and deepen its foray into the digital space. HSBC Bank (Singapore), the local subsidiary of HSBC that includes retail banking and wealth management businesses, is adding Penny Goh and Josh Bottomley to its board of directors, the firm said in a press release on Wednesday. Goh […]

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Retail Asia23/08/2019

You just can’t escape the Samsung Galaxy Note 10 and Galaxy Note 10+ anywhere after Samsung introduced the new line this past week. And that happens to be true especially if you use an older Samsung Galaxy handset model with Bixby, Samsung Pay and the Samsung Push Service that disseminates updates and notifications meant for Samsung phones only. As […]

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Retail Asia23/08/2019

Italian luxury label Versace and its artistic director Donatella Versace apologized on Sunday after one of the company’s T-shirts was widely criticized on social media in China for identifying Hong Kong is a country. Versace, which was bought by US-based Capri Holdings in September, said on its Weibo account that it had made a mistake […]

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Retail Asia21/08/2019

Longtime Victoria’s Secret chief marketing officer Edward Razek will resign following months of negative PR centered on his comments about plus-size and transgender models in a Vogue interview. Edward Razek, who has personally selected the lingerie brand’s models for more than 15 years, said in the interview that such models had no place at Victoria’s […]

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Retail Asia20/08/2019

Consumers now want to talk to businesses and find resolutions the way they talk to their friends and family, and this is pushing a big transition towards messaging channels, according to Adam Geneave, chief customer happiness officer for the low-cost Asian airline. The carrier added support for Tencent’s WeChat in China earlier this year and […]

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Retail Asia20/08/2019

Omnichannel fashion brand Pomelo has released a third collection for its permanent sustainable line Purpose. Seeking to lead the sustainability charge in the Southeast Asian fashion industry, the brand will be introducing Recycled PET (RPET) material to its Pomelo Purpose production processes for the first time. As with the brand’s previous Pomelo Purpose collection, which […]

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Retail Asia13/08/2019

Huawei discount phone promotion has backfired causing shops to be shuttered and one indignant shopper arrested. The Chinese company promoted that its Huawei Y6 Pro 2019 model would be discounted from S$198 to $54 for consumers aged over 50 for three days beginning last Friday. But when hundreds of would-be buyers arrived at the company’s […]

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Retail Asia08/08/2019

Starbucks Coffee Company has announced a deal with Brightloom (formerly Eatsa), a San Francisco and Seattle tech company that is working to create a best-in-class end-to-end digital customer experience platform for the restaurant industry. Starbucks is granting Brightloom a software license to select components of Starbucks’ proprietary digital flywheel software. In connection with the licensing […]

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Retail Asia06/08/2019

Alibaba’s flash sale and marketing platform Juhuasuan has launched an upgraded version of Jutudi, a digital initiative to help Chinese farmers optimise their supply chain and offer consumers better deals. Juhuasuan is Alibaba’s sales and digital marketing platform, enabling brands and merchants to broaden their reach to consumer segmentations across China through online and offline […]

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