Tag: mattel

Retail Asia09/01/2019
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2min0
Toy retailer Mattel has announced a comprehensive, worldwide licensing agreement with popular South Korean boy band BTS. The creative collaboration will debut the first-ever line of BTS fashion dolls this summer. Under a multi-category license with BTS under its label, Big Hit Entertainment, Mattel will create dolls, collectible figures, games, and more. The collaboration will […]

Retail Asia15/12/2017
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2min0
Barbie has launched a doll depicting supermodel Gigi Hadid, the global brand ambassador for Tommy Hilfiger womenswear. Designed in collaboration with the Tommy Hilfiger lifestyle brand owned by PVH Corp, the special-edition TommyXGigi Barbie is available on Barbie.com and Tommy.com as well as at select retailers. Celebrating the runway event where Tommy Hilfiger introduced Hadid […]

Retail Asia06/12/2017
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2min0
Toy maker PT Mattel Indonesia produces about 2 million toys, including Barbie dolls, a week with total exports worth US$150 million. The products of its factory in Cikarang, West Java, account for about 60 percent of the global market, said Mattel Indonesia vice president and general manager Roy Tendean on Monday during the celebration of […]

Retail Asia16/11/2017
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2min0
Mattel is about to release its first Barbie doll wearing a hijab. This follows a partnership with fencer Ibtihaj Muhammad, who made history last year as the first member of the US Olympic team to compete while wearing a hijab. The special-edition Barbie has been designed after Muhammad, who visited the Mattel factory to take […]

Retail Asia23/04/2015
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1min
Mattel Inc’s quarterly net sales topped analysts’ estimates for the first time in six quarters as new Chief Executive Christopher Sinclair focuses on turning around the business in the face of flagging sales of Barbie (pic) dolls. The toymaker reported a 2.5 percent decline in net sales in the three months ended on 31 March, […]

Retail Asia05/02/2015
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1min
Mattel recently announced the appointment of Christopher A. Sinclair as the company’s new chairman and interim Chief Executive Officer. inclair, who has served as a member of Mattel’s Board of Directors since 1996 and as Independent Lead Director since 2011, has extensive experience in leading global, multi-brand, consumer-focused companies. He was Chairman and CEO of […]


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