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Retail Asia18/04/2018

MSGM China has opened its second store, a boutique in SKP Beijing. The Italian fashion label’s 15th store, it offers menswear, womenswear and accessories. The 100sqm space features flexible iron display structures, geometric neon lighting and Carrara and black Marquina marble surfaces interrupted by a fluorescent yellow stripe, a hallmark of the brand. MSGM China’s […]

Retail Asia15/04/2016

Italian fashion label MSGM has opened its first boutique in Japan, in Tokyo’s Shibuya district. It is MSGM’s fifth monobrand shop in the world, again with its interior design concept being the brainchild of founder/creative director Massimo Giorgetti. He collaborated again with Milan-based architect studio CLS Architetti, as well as Tokyo studio Garde. Over two […]

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Tag: MSGM

MSGM China opens a new Beijing boutique

MSGM new boutique in Tokyo