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Retail Asia01/12/2022

Trendsetting UK-based iconic fashion house, Boohoo Group, has marked its foray into the Indian market with Myntra. Boohoo, Dorothy Perkins (DP) and Nasty Gal will offer over 1500 on-trend and fresh styles across categories like dresses, tops, bottoms, and footwear, as a part of the much anticipated launch. “We are thrilled to be partnering with […]

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Retail Asia21/10/2019

Myntra, a Flipkart-owned Indian fashion platform has roped in local tailors to pick up packages from warehouses and deliver to customers to mend the sales gap caused by the return of ill-fitting clothes. The move is set to minimize business losses by cutting down on the return of clothes and refunds, says GlobalData, a data […]

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Retail Asia01/07/2019

India’s Myntra is expected to begin selling its brands’ products to the US via Walmart. The online fashion retailer was acquired by Walmart 10 months ago, since which time Myntra’s brands have been available through Walmart Canada. “We enabled Myntra to be online in Canada and we are also anticipating launching Myntra brands in our […]

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Retail Asia05/02/2019

Leading Indian e-tailer Snapdeal on Tuesday supported the implementation of revised Foreign Direct Investment (FDI) policy on e-commerce from February 1. “Snapdeal supports the immediate implementation of the current FDI policy on e-commerce so that marketplaces are not misused to run inventory operations,” Delhi-based Snapdeal told IANS in a statement. The Ministry of Commerce and Industry on […]

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Retail Asia24/01/2019

Flipkart-owned ecommerce platform Myntra that saw 80 percent revenue fall in FY2018 has doubled down on last-mile delivery, tapping into over 9,000 kirana stores across 50 cities to fast deliver packages. Today, nearly 60 percent of all Myntra’s product pick-ups and deliveries happen through its ‘Kirana Delivery Programme’ — helping the company reduce delivery costs, the company […]

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Retail Asia16/01/2019

Fashion e-tailer Myntra Monday said its CEO Ananth Narayanan has quit, a development that ends months of speculation about his exit following a recent re-jig at its parent group Flipkart. In a statement, Myntra said Narayanan has decided to step down as CEO of Myntra and Jabongto pursue external opportunities. Amar Nagaram has been named as Head, Myntra and Jabong, and […]

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Retail Asia11/01/2019

The online fashion space in India is positively buzzing with private labels or brand partnerships. Recently, heritage American denim brand, Wrangler collaborated with Indian e-commerce giant, Flipkart to launch an exclusive sub-brand called Wrangler 20X. Myntra also launched its in-house plus size apparel brand, Sztori as well as House of Pataudi, an ethnic wear brand co-owned by Myntra, Exceed Entertainment and Bollywood actor Saif […]

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Retail Asia02/01/2019

About 2.5 million shoppers ordered eight million products during four days of Myntra and Jabong’s special sale from December 22 to 25, a company statement said on Wednesday. “The ninth edition of End of Reason Sale concluded with Myntra and Jabong recording a massive surge in sale and traffic,” city-based Flipkart-owned Myntra said in a statement here. As […]

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Retail Asia21/12/2018

Tech giant Google Thursday unveiled ‘Google Shopping’ in India that will allow users to easily filter through offers, review prices from multiple retailers and find products that they are looking for. According to a report: The personalised experience will be available across various Google products — a Shopping home page, Shopping tab on Google Search […]

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Retail Asia12/12/2018

International shipping and consolidation company ShoppRe.com is setting up in Dubai with a series of marketing campaigns. The shopping portal optimises cross-border e-commerce from India, acting as a bridge between people living abroad and Indian shopping sites such as Flipkart and Myntra. According to the site’s founders, most Indian sellers do not offer international shipping […]

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Retail Asia22/11/2018

Myntra has announced the launch of Carpisa, the Italian brand known for its fine collection of handbags, suitcases, wallets and accessories, exclusively on its platform. The brand is being introduced to shoppers in India for the first time exclusively on Myntra, through a range of handbags, crafted for the modern and fashion-conscious women. Founded in 2001, Carpisa […]

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Retail Asia19/11/2018

Myntra has announced the integration of Jabong with the brand and Ananth Narayanan will continue to lead the team.“Since Myntra’s purchase of Jabong in mid-2016, the two brands have been steadily integrating key business functions and streamlining processes. This has resulted in revenue growth and a significant improvement in the customer experience. As the next step in this process, Myntra […]

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Retail Asia01/11/2018

Cover Story, a fast fashion brand for women by Future Style Lab, will be launching its new store at Forum Mall, Bengaluru in the coming week. This is Cover Story’s 23rd exclusive store with an existing presence across Mumbai, Delhi NCR, Surat, Pune, Kolkata, Chennai, and many other cities. The store is placed at a prominent […]

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Retail Asia30/10/2018

Myntra has announced the launch of Sztori, its in-house plus size apparel brand, especially designed to suit a larger range of body shapes and sizes. It is essentially a designer wear in the plus size category, offering consumers, the perfect fit and multiple style options at affordable rates. The apparel is made to suit plus size body […]

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Retail Asia22/10/2018

Global Fashion Group has chosen the head of Jabong India as the new Zalora CEO. Gunjan Soni will over the helm of the Southeast Asian e-commerce portal early next year after she completes her combined tenure as chief marketing officer with India’s largest fashion e-commerce business, Myntra, and the Jabong role. Soni has more than […]

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Retail Asia26/09/2018

Myntra has announced the launch of its loyalty program, Myntra Insider. A first of its kind in the country, the program is a comprehensive package, designed to strengthen engagement with its users to drive stickiness on the platform. This open-to-all program allows Myntra to democratise fashion for every registered user through unique rewards and experiences. The Myntra Insider program hinges […]

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Retail Asia05/09/2018

Myntra is hosting the 4th edition of ‘Myntra Beauty Edit’, the most awaited carnival for cosmetics and beauty products online, from September 4-5. The fourth edition of the two-day mega festival is being complemented with over 30 new brand launches on Myntra’s platform. The theme for the current edition of Myntra Beauty Edit is #NeverEnough, which […]

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Retail Asia29/08/2018

Indian online retailer Myntra is planning a network of offline stores. The fashion subsidiary of Flipkart, sees physical stores as an opportunity to build trust and awareness in the company’s online offer an to engage with existing customers. According to a report, Myntra plans to open as many as 100 offline stores selling cosmetics over […]

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Retail Asia24/03/2017

Indian fashion portal Jabong has added American fashion brand Forever 21 to its product portfolio. It definitely will give another option for India’s shopper to check the collections of Forever 21. A selection of goods including play-in tops, dresses, t-shirts, cosmetics, intimates and shoes will go online on Jabong, priced from Rs.499 to Rs.2400 (US$7.50 […]

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Retail Asia29/11/2016

Esprit India has secured an exclusive online partnership with online fashion retailer Myntra. Esprit will sell its men’s and women’s casual wear range on the platform, and will launch its latest collection exclusively online on Myntra. The all new winter wear collection by Esprit aspires to revive 90s fashion and sports luxe in a selection […]

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