SM Aura

Retail Asia06/05/2020

Philippine shopping mall SM Aura Premier has launched an online shopping service for customers facing restrictions on movement during the coronavirus pandemic. The Aura Concierge system allows customers to select a method of receiving essential goods, including curbside and drive-through pick-up. Online users can connect to businesses via social media or directly to order products […]

Retail Asia07/01/2019

Hong Kong’s Honolulu Cafe has opened its first branch in Manila. Renowned for its signature egg tarts with 192 flakey pastry layers (no, we are not sure who counted them!), the cafe also serves its own house-blend of coffee. The new store opened last week, January 5, at the SM Aura shopping centre. Honolulu Cafe […]

Retail Asia21/06/2018

Japanese eyewear retailer Jins has opened its first store in the Philippines. Located at SM Aura Premier in Taguig, the Jins Philippines store will offer up to 1000 styles of frames and match them with lenses within about 30 minutes. Jins has about 350 stores in Japan and has recently started to expand into Greater […]

Retail Asia31/05/2018

Toast Box Philippines, the Singaporean restaurant chain known for its kaya toast, eggs, and coffee sets, is closing – but plans to re-open with a new concept. Announcements at its Manila branches have cited tomorrow as the final day of trading in the Philippines. “We want to take this opportunity to sincerely thank you for your patronage […]

Retail Asia07/04/2016

A new Ray-Ban Manila pop-up store is the eyewear brand’s first in Asia. The pop-up, at the Greenbelt shopping centre in Makati, will showcase the Ray-Ban Aviators range. Originally designed for US military pilots in 1937, Ray-Ban Aviators is one of the leading global brands in the premium eyewear category. “We’re trying to recreate everything […]

Retail Asia26/08/2015

On her first visit to SM Aura in Taguig, Michelle Dabuet, 38, an IT project manager, noticed that it had an “odd” shape. “It’s clean and classy and not like the other SM malls that are boxed-shape,” Dabuet noted. Gail Dacquel-Perez, 39, and a mother of three also distinctly remembers the fragrance that accosted her […]

Tag: SM Aura

SM Aura launches online shopping service during lockdown

Honolulu Cafe debuts in Philippines

Jins Philippines opens first store

Toast Box to launch new concept

RayBan Manila marks first Asian pop-up

SM Malls embrace future style