Victoria’s Secret

Retail Asia30/06/2016

Hong Kong-listed lingerie brand Cosmo Lady says it will venture into overseas markets to seek global business partners. The first Chinese underwear brand to go public, two years ago when it launched on the Hong Kong Stock Exchange, Cosmo Lady is seen in China as “the Oriental version of Victoria’s Secret”. In 2015, Cosmo Lady […]

Retail Asia26/05/2016

The Victoria’s Secret Beauty & Accessory (VSBA) retail outlets in question are all situated within malls or airports across China, and sell a selection of the brand’s beauty products and accessories. Until now, they have been owned and operated by a domestic franchise partner within the country, but the move by L Brands to take […]

Retail Asia25/05/2016

Victoria’s Secret parent L-Brands has kicked off its new fiscal year with a reasonable set of numbers. However there is a distinct softness to the total growth rate which is significantly down on the last quarter even against a fairly reasonable prior year comparative. Same store sales growth has also halved since the end of […]

Retail Asia01/03/2016

Good news to all fashionitas out there! Premium lingerie brand Victoria’s Secret has announced that it will be launching its first full retail store in the mainland, offering its well-known bras and panties, its China-based office told China Daily. The firm is set to open a 1,475-square meter boutique at Lippo Plaza – the former […]

Retail Asia10/01/2016

Victoria’S Secret will open its first South-east Asia flagship store in Singapore by year end and unveil a full assortment of its sexy wares. The international lingerie brand will open the 12,000 sq ft outlet in the fourth quarter of the year at Mandarin Gallery in Orchard Road. The two-storey store, which faces the street, […]

Retail Asia27/05/2015

Victoria’s Secret – which accounts for more than one third of the US lingerie market – says swimsuit sales are growing at twice the rate of its overall growth. In the first quarter of this year – not even summer season in the US – swimsuit sales soared 10 per cent, while the brand’s overall […]

Retail Asia14/04/2015

The stunning global success of European fast fashion experts Zara and H&M is promoting a shift in strategy for what is possibly the world’s best known lingerie brand, Victoria’s Secret. According to a report by Business Insider, Victoria’s Secret is getting into fast fashion. The US-based brand revealed in a conference call with analysts the company […]

Tag: Victoria’s Secret

Cosmo Lady to go global

Victoria’s Secret China beauty shops bought back from franchise

Slow growth for Victoria’s Secret parent

Victoria’s Secret to Open First Full Retail Lingerie Store in China

Victoria’s Secret to open first flagship store here

Swimsuits drive Victoria ’s Secret sales

Fast fashion future for Victoria’s Secret