Thailand is stepping into a new era for travelers, as the government embarks on a journey to boost tourism by allowing limited alcohol sales during five prominent Buddhist holidays. Specifically, from Saturday, international airports, hotels, venues hosting major events, and select nightlife spots will welcome patrons looking to raise a glass—even on days traditionally marked by sobriety.
However, not every establishment will be joining the celebration; the rule relaxation is strategically aimed at specific locations rather than a blanket policy. In a statement reported by the Bangkok Post, government spokesman Jirayu Houngsub emphasized that the change is part of the “Amazing Thailand Grand Tourism and Sports Year 2025” campaign, aimed at providing a much-needed boost to the tourism industry. “It will directly benefit businesses in the tourism sector,” he noted.
Despite its reputation as a premier tourist hotspot known for stunning beaches, lively nightlife, and being the only Southeast Asian nation to decriminalize cannabis, Thailand has often left visitors scratching their heads. Tourists frequently encounter closed bars during religious holidays, even amid peak travel seasons.
People’s Party MP Taopiphop Limjittrakorn, a notable advocate for liberalizing Thailand’s alcohol laws, urged caution in celebrating this change. He pointed out that the ban on alcohol sales persists for many retail outlets. “Roadside food stalls, convenience stores, and supermarkets are not included in the new announcement. They still cannot sell alcohol,” he shared on Facebook.
In recent months, Thailand has taken significant steps toward relaxing restrictions in the alcohol sector. Earlier this year, lawmakers in the House of Representatives passed an amended alcohol control bill, repealing an outdated 1972 military decree that prohibited alcohol sales before 11 a.m. and during certain afternoon hours. This exciting legislation is currently making its way through the Senate, paving the way for further changes in the beverage industry.
Who knows—maybe soon, you’ll be sipping a cold one during sunset by the beach, even on a holiday!
What are the specific locations where alcohol sales will be allowed during Buddhist holidays?
Alcohol sales will be permitted at international airports, hotels, venues hosting major events, and select nightlife spots.
Why was this change implemented?
The change is part of the “Amazing Thailand Grand Tourism and Sports Year 2025” campaign aimed at stimulating the tourism sector and benefiting related businesses.
Are all businesses allowed to sell alcohol during these holidays?
No, the new regulations only apply to select locations, and many places like roadside food stalls, convenience stores, and supermarkets will still be prohibited from selling alcohol.
