In the first half of 2026, Vietnam saw a significant increase of 17.8% in its fruit and vegetable exports, reaching a total of US$3.65 billion. This upward trend was notably reflected in the second quarter, where exports alone generated a revenue of $2.18 billion, as reported by the Ministry of Agriculture and Environment.
The Ministry predicts that the continued growth of fruit and vegetable exports throughout 2026 will have minimal impact on domestic prices, facilitated by a steady demand from international markets and abundant local supply. Durian, one of Vietnam’s leading fruit exports, is currently shipped to 28 global markets and has yielded nearly $562 million within the first five months of 2026. This represents a notable increase of 46% compared to the previous year.
Vietnam currently possesses approximately 192,000 hectares dedicated to durian farming. The Crop Production and Plant Protection Department anticipates that durian output will surge from 1.8 million tonnes in 2025 to around 2-2.1 million tonnes this year. Additional exports, including lychees and coconuts, have also experienced double-digit growth due to robust demand from major markets such as China, the U.S., and South Korea.
Nguyen Quoc Manh, the deputy director of the department, highlighted China as Vietnam’s primary market for fruit and vegetable exports. The country has witnessed an annual growth of approximately 65-70% in shipments to China over recent years. To reduce reliance on one market, the Ministry is working to secure access to more fruits within high-value markets like the U.S., Japan, South Korea, and Australia.
Manh emphasized that Vietnam’s fruit and vegetable industry has been transitioning towards a different growth model. The focus is now on enhancing the quality of produce, increasing its value, and driving sustainable development, as the capacity for further cultivation expansion is restricted. Strict quality and food safety standards imposed by high-value markets such as the European Union and China present significant challenges for the industry.
In addition, producers face mounting pressure from increasing input costs brought about by global economic and geopolitical uncertainties. Manh shared that over the coming five years, the ministry intends to amplify research and breeding of fruit and vegetable varieties that align with domestic production capabilities and market demand. This will include promoting deep processing, expanding export markets, and implementing a low-emission crop production strategy for 2025-2035. The aim is to foster a greener, more competitive, and sustainable fruit and vegetable industry that can boost farmers’ incomes.
What led to the significant increase in Vietnam’s fruit and vegetable exports in 2026?
The increase was driven by an abundant supply of produce, stable market demand, a notable surge in durian exports, and double-digit growth in lychees and coconuts exports.
What challenges does Vietnam’s fruit and vegetable industry face?
The industry faces challenges imposed by strict quality and food safety standards in high-value markets, and increasing input costs due to global economic and geopolitical uncertainties.
What measures is the Ministry taking to sustain the growth of Vietnam’s fruit and vegetable industry?
The Ministry plans to increase research and breeding of suitable fruit and vegetable varieties, promote deep processing, expand export markets, and implement a low-emission crop production strategy to drive a greener and more sustainable industry.
