Deliveroo Singapore today announced the launch of its first ever on-demand grocery delivery service, aimed at providing customers with greater access to a plethora of grocery products, especially important amidst the ongoing COVID-19 pandemic. Following an earlier soft launch on the platform with The Providore and Shell Select, Deliveroo will partner with British retailer Marks & Spencer to offer over 800 grocery products, underscoring the brand’s commitment to delivering amazing food to customers whenever and wherever they want it. This will be followed by further partnerships with specialty store favourites serving different areas of Singapore, including Blu Kouzina Mart, Ryan’s Grocer, Kuriya Japanese Market and Asia Pacific Breweries, all set to launch on the platform in mid-October.
The new on-demand grocery delivery service will provide consumers with easier access to household essentials such as fruit and vegetables, meat and seafood, eggs, milk and dairy, snacks and sweets, alcoholic and non-alcoholic beverages, as well as store cupboard essentials. With a fleet of over 7,000 riders in Singapore, Deliveroo is committed to delivering essential grocery items to people within as little as 30 minutes, ensuring that great food is never far away.
“As Singaporeans continue to work from home, Deliveroo’s new on-demand grocery delivery service will make convenience even more convenient for busy Singaporeans, giving people access to the food they want and need within a few clicks. Whether it’s household items from some of Singapore’s most loved grocery brands, or dine-in dishes from local restaurant favourites, Deliveroo continues to raise a smile amongst our customers who now more than ever look for amazing food to be delivered directly to their doors,” said Sarah Tan, General Manager, Deliveroo Singapore.
Providing Deliveroo customers more food options through Marks & Spencer partnership
From today, customers will be able to order an assortment of grocery products on-demand via the Deliveroo platform, including top selling wines, biscuits, baked goods, fruits and vegetables, ready meals and cupboard essentials. Customers will be able to order a plethora of grocery items from Marks & Spencer stores in the Central Business District, Orchard and Eastern areas.
To help families and communities during these uncertain times, Marks & Spencer food items will be priced at the same price as those in store, giving customers easy access to everyday essentials. Delivery fees will be fixed at S$5.49, with Deliveroo Plus subscribers continuing to enjoy free delivery.
In celebration of the launch, the first 3,000 customers to shop on Marks & Spencer on the Deliveroo platform will be able to enjoy $5 off when they spend $40 on each of their first two orders with a unique promo code.
Deliveroo partners with speciality stores to increase on-demand grocery availability across the island
To make groceries even more accessible to consumers, in addition to Marks & Spencer, Deliveroo is also partnering with a selection of Singapore’s most popular specialty grocery stores. The new line-up will provide on-demand essential grocery delivery coverage across the island, including to the Little Red Dots heartland areas.
Deliveroo has exclusively onboarded speciality grocer Blu Kouzina Mart, a new venture from the creators of Greek restaurant Blu Kouzina, enabling customers to order Mediterranean favourites such as breads, dips and fresh produce. Customers with a sweet tooth have previously been able to order sweet bakes from deli specialist The Providore, and now fans of the beloved brand also have access to premium grocery items such as La Maison de la Truffe Truffle Brie and Fior di Cotto cheeses, Pat and Stick’s vegan ice cream sandwiches, and a wide variety of premium wines. Blu Kouzina Mart and The Providore are both available on-demand on the Deliveroo platform ow.
Boutique grocer and butcher Ryan’s Grocery will exclusively join the platform with two stores, while premium fish, seafood and sushi supplier Kuriya Japanese Market, under leading regional food service company RE&S, will join the platform with 11 stores. Deliveroo customers can also look forward to ordering alcoholic beverages to their doorsteps on-demand from Asia Pacific Breweries, Singapore’s only brewery producing world-acclaimed beers such as Tiger, Heineken, Guinness, and more. Ryan’s Grocery will launch their grocery offering on the Deliveroo platform by mid-October, while Kuriya Japanese Market and Asia Pacifc Breweries will both launch by end-October.
To increase convenience for last minute grocery saves, Deliveroo customers also currently have access to snacks, ready-to-eat meals drinks, party supplies, healthcare and household products through the platform’s current partnership with Shell Select.
