Unmanned aerial vehicle (UAV) technology company DJI Hong Kong is about to open a flagship store featuring flight cages, experience zones, an aerial photo gallery, technical support centre and its full range of consumer and professional products.
In Causeway Bay, the three-storey store, covering more than 10,000 sqft (930 sqm) will open at the end of next month. It will display animated DJI and drone silhouettes to add to the Victoria Harbour evening backdrop.
Its ground floor will feature the company’s full range of aerial and handheld products, while the SkyPixel Gallery on the first floor will showcase UAV photography from around the world. The technical support centre is on the second floor along with a space for workshops, seminars and special events.
“Discovery is an important part of the learning process, and when people understand how easy it is to use the technology they will find ways to incorporate it into their lives or for their businesses,” says DJI founder/CEO Frank Wang.
This will be the company’s third foray into retail following the December opening of its first flagship store in in Shenzhen, followed by a Seoul flagship in March.
DJI’s global network spans the Americas, Europe and Asia, with customers in more than 100 countries using its products for such purposes as filmmaking, construction, emergency response, agriculture and conservation.
