I.T has been in fashion retail in Hong Kong and China for over 30 years, offering a wide designer portfolio.It is renowned for curating collections across international womenswear, menswear, footwear, accessories, and lifestyle that is tailored meticulously for the Greater China customer.
At the turn of the century, I.T opened its first China flagship in Shanghai, one of China’s fastest growing markets.
In 2017, the company launched its multi-brand fashion lifestyle platform ITeSHOP.
“I.T now sets sight on creating a seamless omni-channel experience that will define the future of fashion” said Kar-Wai Sham, Founder and Chief Executive Officer of I.T Group.
To envisage the digital landscape that will shape the next 30 years, I.T took the opportunity to invite its community of brands partners and creative talents to share their vision of the future.
Their perspectives are expressed through a series of exclusive designs, capsule collections, artistic compilations and digital exhibitions that bids the viewer to visualise the future.
I.T’s 30 th Anniversary Exhibition integrates a see-now-buy-now approach, with live digital kiosks and a shoppable app for exhibition-goers to fully immerse in an authentic digital shopping experience.
