iBox, the leading Apple Premium Reseller (APR) in Indonesia, recently opened a new store in Bandung, West Java. The new store, located in Bandung Electronic Centre (BEC), is the third iBox in the city, joining existing branches in Dago and Palace Plaza. In total, iBox operates more than 40 outlets across Indonesia as well as multiple Apple service centres. iBox is a business unit of Erajaya Group.
iBox outlets offer a wide range of Apple products, plus software and accessories, delivering a one-stop-shop digital lifestyle retail experience, according to the company. iBox was the Apple partner in Indonesia to become a premium service and provider and is the country’s only Apple authorised training centre.
The new iBox BEC Bandung will demonstrate a full range of Apple products with trained staff on hand to explain how the products can enrich consumer lives. iBox positions itself as the local Apple expert for consumers across Indonesia.
Erajaya Group was established in 1996 and has grown to become a major distributor and retailer of mobile devices, accessories, computers and consumer electronics. Erajaya Group’s mission is to position itself as a leading distributor with direct integrated access to consumers and retailers, and to provide a complete range of mobile products and solutions.