PepsiCo will convert to 100-per-cent recyclable packaging across its Smith’s, Red Rock Deli, Sakata, and Doritos brands.
The company has also partnered with the sustainable organization, Clean Up Australia, to increase soft-plastic recycling in Australia.
By the end of the year, all the packaging will be changed out and will sport the Australasian Recycling Logo. Consumers will be able to recycle all of their snack packagings via curbside recycling for cardboard and plastic trays, and through the Redcycle collection bins for soft plastics.
“Increased recycling rates are critical to the success of a circular economy for soft plastics,” said PepsiCo Australia and New Zealand chief marketing officer, Vandita Pandey. “Key to this is making packaging recyclable and easy to recycle.
“We are proud to have achieved the first step – designing 100 percent of our snacks packaging to be recyclable – meeting Australia’s 2025 National Packaging Target four years ahead of schedule.”
PepsiCo pledged $650,000 at the Australian Government’s National Plastics Summit last year for the Greening the Green program developed by Clean Up Australia. The company partnered with Redcycle and Replas to work with local sporting facilities to streamline rubbish separation and collection as well as increase soft plastics recycling.
Greening the Green is a 12-week program that targets to improve littering and rubbish collection via an interactive online learning experience. A pilot testing is underway at the ELS Hall Park in Ryde, NSW and there are an additional 19 sporting grounds that have signed up, bringing the number to a total of 110 sporting facilities joining them for the next two years.
Facilities can either collect recyclables like soft plastics and beverage containers via specific bins, which will be collected by Redcycle. These will be shredded and delivered to Replas so they can be moulded into seats, bollards, signage and sports trophies., and the end product will be given to each sporting group.