
Starbucks Coffee Korea launched in November the new Starbucks app on the Samsung Gear S2 smartwatch in South Korea.
Through the app, customers can track their My Starbucks Rewards status and pay for Starbucks purchases directly from the wearable device, a first in Asia.
“We’re pleased to make the Starbucks digital experience convenient and rewarding for our customers,” said SJ Paik, chief marketing officer, Starbucks Korea. “This new Starbucks app for the Gear S2 smartwatch reflects Starbucks continued commitment globally to lead, innovate and connect with customers using mobile technology.”
With the circular design of the Samsung Gear S2 smartwatch, Starbucks fans can access uniquely designed Starbucks smartwatch face designs, such as the My Starbucks Rewards cup icon design.
The Starbucks smartwatch face designs were specially created by Starbucks and it said new designs will be regularly available on the Samsung Gear S2 Manager app to bring even greater personalization to the mobile Starbucks experience.
Samsung launched the Gear S2 smartwatch in the market last September.