Ambassador

Retail Asia22/07/2021

Bally is underlining the strength of the Chinese consumer with its latest campaign as it has signed up Chinese actor and model Huang Jingyu, also known as Johnny Huang, as the campaign’s star and as its brand ambassador more widely. “The award-winning Chinese actor will reinterpret our pioneering spirit with his signature style and edge,” […]

Retail Asia20/04/2021

The Estée Lauder Companies has named Japanese model Kōki as the newest global brand ambassador for its flagship Estée Lauder brand. She will feature across the brand’s digital, television, in-store, and print media, in domestic and travel retail markets, beginning with a makeup campaign in April. Kōki will also appear in all of Estée Lauder’s […]

Retail Asia08/12/2020

Fashion brand Dunhill introduces Chinese actor Yang Yang as their newest Global Brand Ambassador. Yang and Dunhill’s creative director Mark Weston first meet at brand’s Fall Winter 2020.21 show in Paris. Chinese actor will represent Dunhill at this year’s GQ China Men of the Year Awards. As a British luxury House, Dunhill has always fascinated me and I am honoured to be their Global Brand […]

Retail Asia11/04/2019

While the PSA Peugeot-Citroen group has officially announced that it will bring its Citroen brand to India, we finally have some news on its plans for Ambassador too. Two days before holding its first-ever official press conference in India to show us Citroen’s debut model for the country, we have learnt of a parallel plan afoot […]

Retail Asia05/03/2019

H&M has named Nadine Lustre as its first Philippine ambassador. The endorsement deal comes with a special swimwear collection to be launched in the Philippines next week. Nadine Lustre has more than 5.9 million followers on Instagram, and is considered to have a highly visible presence among today’s youth. “It was a whole new experience […]

Retail Asia28/11/2018

Global K-pop sensation BTS has been chosen as the face of Hyundai Motor’s new large Palisade SUV, which will premiere at the upcoming LA Auto Show. The carmaker said Tuesday that it has appointed the seven-member boy band as the global ambassadors for the vehicle. The group will introduce the car in a video to […]

Retail Asia07/05/2018

E-commerce platform Shopee Philippines has appointed Filipina-Australian superstar Anne Curtis as its first brand ambassador, timed to coincide with its 5.5 Shopee Super Sale. Running until May 5, the sale offers discounts of up to 90 per cent on thousands of products, as well as daily flash sales. Shopee COO Terence Pang says Curtis will […]

Retail Asia10/01/2018

TVXQ ‘Yunho (Jeong Yun-ho)’ was selected as the first solo male cosmetics brand model. UL-OS, a male total skin care brand in Otsuka Pharmaceutical Korea, announced on that the brand selected Yunho, the leader of group Dong Bang Shin Ki (TVXQ). An UL-OS official said, “We decided to choose Yunho as a new model, judging […]

Retail Asia08/09/2015

The “Boy from Oz” Hugh Jackman and Australia’s national carrier Qantas have announced a new partnership to promote Australia on the global stage. The award-winning actor has signed on to become an official global ambassador for the airline and will also work with Qantas on community projects in Australia, with further detail to be announced […]

Tag: Ambassador

Bally signs up Johnny Huang as brand ambassador

Estée Lauder names Kōki as new Global Brand Ambassador

Dunhill catches Chinese star Yang Yang for global ambassadorship

Ambassador To Return As PSA’s EV Brand For India

H&M names first Philippine ambassador

BTS to promote new Hyundai Palisade SUV

Shopee Philippines assigns a new brand ambassador

UL-OS to appoint its new brand ambassador

Qantas announces Hugh Jackman as global ambassador