Tag: BRAND AMBASSADOR

Retail Asia13/02/2019
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1min0
Global fashion retail brand Penshoppe has unveiled the latest addition to its roster of international ambassadors – 23-year-old world’s highest-paid supermodel and one of the most followed celebrities on social media, Kendall Jenner. The model initially appeared on Penshoppe’s DenimLab campaign in 2015, and is now headlining the brand’s Spring Summer 2019 Campaign with Zayn […]

Retail Asia03/12/2018
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2min0
Popular all-girl K-pop group Blackpink has been appointed Shopee’s first regional brand ambassador. The appointment is timed to coincide with Shopee’s 12.12 birthday sale, which has embarked on a two week promotional campaign. The planned deals include discounts of up to 80 per cent for the one-day-only promotion. To draw attention to the sale day, […]

Retail Asia05/01/2018
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2min0
Sulwhasoo, a brand of AMOREPACIFIC, selected Song Hye-kyo, Asia’s leading actress, as its brand ambassador. Song Hye-gyo will play a role in delivering the story of the brand to customers through various global campaigns of Sulwhasoo. Song Hye-kyo is a Korean celebrity leading the Korean Wave, also official PR ambassador of ‘Korea-China Economic Trade Partnership’. […]


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