Apple looking to further diversify chip suppliers, reportedly finding new partner for the iPhone 14 Pro
ST13032013-1307243391 Caroline Chia/ Joyce Teo/ Jimmy Fong, founder of Epicentre, in front of his staff at the outlet. For the Spring sponsored series on service excellence.

apple-store-1024x682.jpg

Apple is gearing up for the launch of the iPhone 14 series (which is inching ever so closely as we approach the fall), and it now seems Cupertino is set on not allowing any supply chain shortages to create issues. Reputable industry insider Ming-Chi Kuo now reports that Apple is looking to further expand its suppliers for the iPhone 14 series and has now added a new partner.

According to Kuo, SG Micro (headquartered in China) has now passed quality certification for chips for the higher-end iPhone 14 models (meaning the iPhone 14 Pro and Pro Max). The company is likely to take orders for PMICs (power management integrated circuitry – basically a chip to manage power) in the second half of this year for the upcoming iPhones.

This is the first time that said company would supply components for higher-end iPhones. According to the industry insider, this partnership will continue in the future, so that Apple can avoid future supply chain risks.
Recently, Kuo said that some iPhone 14 display panel suppliers, as well as memory suppliers, have had supply issues; however, he doesn’t believe this will make a big impact on mass production. It seems that, at least according to Kuo, Apple is on track with the iPhone 14 production.
As a quick recap, this year we expect there to be a more significant gap between the non-Pro iPhone models and the Pro versions. The iPhone 14 Pro and the iPhone 14 Pro Max are expected to be the only models to come with Apple’s latest processor (the A16), while the non-Pro variants are said to come with this year’s iPhone 13 chip.

On top of that, the Pro iPhone 14 models will come with a new design for the Face ID sensors and the selfie camera, getting rid of the notch which will remain for the non-Pro iPhone 14 and iPhone 14 Max. We also expect the Pros to come equipped with an always-on display.

The four phones are to be unveiled sometime in the fall, probably September.


About Retail News Asia

Retail News Asia is committed to providing local and global retailers with the latest news from the Asian retail market on a daily basis.

We have resources for everyone from independently owned business owners to online-only retailers and major chains expanding their reach throughout the Asian market. Retail News is “the news source” with over 50 weekly posts and 13,6 million readers.


CONTACT US

CALL US ANYTIME

Most read



Retail updates

Stay up to date of the lates updates and retail news from Asia.








X