July 19, 2026

Francesca Bellettini confirmed to lead Gucci

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The esteemed luxury conglomerate Kering has announced the appointment of Francesca Bellettini as the new president and CEO of one of its prime brands, Gucci. She steps into the role, succeeding Stefano Cantino who served for a brief tenure of nine months.

Bellettini will be reporting directly to Luca de Meo, the CEO of Kering. In addition, Jean-Marc Fuplaix, the Group’s COO, will continue his role, providing additional support to de Meo in the strategic development and management of the group.

A New Direction

At this critical juncture, de Meo has expressed his intent to create a more streamlined and transparent organization, enabling the industry’s top talent to propel Kering’s brands forward. He emphasized that Gucci, being the group’s flagship brand, warrants the keenest focus. He is confident that Bellettini, who is among the most seasoned and revered professionals in the luxury industry, will provide the effective leadership and impeccable execution required to reinstate the brand to its prestigious position.

Bellettini has a long-standing association with Kering, having held various leadership positions since she joined the company in 2003. Her commendable career progression includes being named the president and CEO of Saint Laurent in 2013 and later earning the designation of deputy CEO in charge of brand development at Kering in 2023.

A New Role, A New Vision

Bellettini expressed her gratitude for the opportunity to directly oversee Gucci, one of the world’s most recognized luxury brands. She looks forward to working under the guidance of Luca de Meo, whose innovative and fresh approach motivates the team to transcend conventional boundaries.

Questions & Answers

Who is the new president and CEO of Gucci?
Francesca Bellettini has been appointed as the new president and CEO of Gucci.

Who will Francesca Bellettini report to in her new role?
Francesca Bellettini will report to Luca de Meo, the CEO of the Kering group.

What is Luca de Meo’s vision for Kering with this new appointment?
Luca de Meo intends to streamline the organisation, ensuring the best talent drives the group’s brands forward. He believes Francesca Bellettini’s leadership will be instrumental in restoring Gucci to its rightful place in the luxury industry.

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