Indian fashion conglomerate Genesis Luxury Fashion has formed an exclusive partnership to New York design house Coach to introduce it to the Indian market.
The first Coach India store will open to coincide with the brand’s 74th anniversary this year.
“We are confident the brand’s commitment to heritage and innovative design will be warmly embraced by the growing number of Indian luxury consumers, who are innately drawn to craftsmanship, ” says Genesis Luxury MD Sanjay Kapoor.
“Coach has tremendous potential in our market, and with our shared vision and well-defined strategies, we are focussed on accelerating its retail presence and visibility across key cities in India over the next few years. ”
Coach international group president Ian Bickley says the company is confident its luxury store environment featuring designer Stuart Vevers will be “embraced and coveted” by fashionable Indian buyers.
Established in New York City in 1941, Coach is known for its leather goods.
After consolidating the Indian fashion market with such designer labels as Bwitch and Satya Paul, Genesis Colors (established in 2001) moved into marketing and distributing global luxury brands through its subsidiary Genesis Luxury Fashion in 2008. Its portfolio includes Burberry, Bottega Veneta,Canali, Giorgio Armani, Emporio Armani, G-Star Raw, Hugo Boss, Jimmy Choo, Michael Kors, Paul Smith, Tumi and Villeroy & Boch.