Hong Kong-based designer Marie France Van Damme will open her eighth boutique, in Bangkok’s Ratchaprasong district, this month.
It will be in the new lifestyle shopping and entertainment complex Gaysorn Village, and is the designer’s second retail outlet in the city following her boutique within the Mandarin Oriental Hotel.
Known for her luxury resort, swim and ready-to-wear styles, Marie France Van Damme continues to expand globally, with stores already in London and Singapore’s Takashimaya Shopping Centre.
Her Gaysorn Village ground-floor boutique will incorporate her signature aesthetic, which blends Asian influences with teak wood, bronze panels and embossed crocodile leathers, with textiles and finishes that also feature in her Hong Kong and London flagships as well as her own home.
As well as her luxury resort and ready-to-wear lines, the boutique will offer her Beach Bridal collection and a range of accessories.
To celebrate the store’s opening, it will host a series of events including the launch of the designer’s Resort 2017 campaign, photographed in Hong Kong by Herbert Ypma.
Since its inception in 2011, the brand has expanded to include sunglasses, perfume and candles. It has 100 retail locations internationally such stores as Bergdorf Goodman, Harrods, Le Bon Marche, Neiman Marcus, Saks and Selfridges, and at resorts including Aman and One&Only.
As well as being a fashion designer, Canadian-born Marie France Van Damme is the author of the coffee-table book RSVP: Simple Sophistication, Effortless Entertaining. Her resort wear is inspired by her travels.