A deal by McDonald’s Singapore offering free sleepwear along with McNuggets and McWings delivery orders crashed the brand’s delivery app and site within an hour, angering customers.
The deal went live on Monday October at 6pm, offering a set of limited-edition free-sized men’s or women’s pajamas with a bonus sleeping mask for customers who entered a promo code.
Online commentators blamed McDonald’s for being insufficiently prepared for the surge in traffic, with some suspecting the firm had deliberately taken down the site rather than admit the sleepwear was out of stock.
Fans are getting a second chance to purchase the limited edition loungewear later today.