Nike appointed two new leaders

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Nike Inc is bolstering its executive management with its two latest hires. The U.S. sports giant has announced earlier in the month that Carl Grebert, currently the Vice-President, General Manager of the Global Jordan Brand, will become the company’s new Vice-President, General Manager of its Asia Pacific and Latin America (APLA) geography, effective December 1.

In his prior role at Jordan, Grebert worked for 18 months and drove the basketball brand’s global product engines and marketing, merchandising, and oversaw Jordan category management teams for the brand, pushing the business into a position for the next phase of growth.

Before Jordan, Grebert headed up the Japan geography team as Vice-President, General Manager of Nike Japan.

He has also held senior roles in marketing and ran territory business units in Europe.

Grebert replaces Ann Hebert, who will become the new Vice-President, Global Sales, after working as APLA head for two and a half years.

Hebert will be responsible for driving Nike’s global sales teams and partnering with Nike Direct “to build a seamless Nike network that will continue to elevate service to consumers around the world,” said Nike in a statement.

She replaces Mike Best, who has decided to retire after a nearly 30-year career stint at Nike.

Likewise, Hebert has been at Nike for 23 years and served in various leadership roles.

Prior to her APLA role, the Nike veteran was VP of the Global Nike Direct Partner business and led the North America sales team as the VP, North America Sales.

Both new management roles will report to Elliott Hill, Nike’s President of Consumer and Marketplace.

 


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