
Sunnies, a renowned lifestyle brand from the Philippines, has established its presence in Thailand, inaugurating its initial outlets in Bangkok. The company has also announced its intention to introduce two additional stores by the end of the current year.
Sunnies’ foremost establishment, Sunnies World, has been set up in Central Park Dusit. This outlet manifests all the diverse lifestyle concepts of the brand. It incorporates Sunnies Studios, which specializes in eyewear, Sunnies Face, the brand’s cosmetics segment, Sunnies Flask, offering customizable flasks, and Sunnies Coffee, a cafe.
Adding a unique touch to the shopping experience, the store also features the Sunnies Face Bath. This is a lounge area where shoppers can explore a selection of merchandise exclusive to Thailand. The exclusive range includes items like tote bags, dumpling pouches, jelly pouches, and pencil cases.
The subsequent store, opened in Central Ladprao, provides Sunnies Studios eyewear, Sunnies Flask merchandise, and Sunnies Face cosmetic products.
In a statement, the company described Sunnies World Thailand as more than just a store. They envisage it as a thriving community center facilitating the intersection of vision, beauty, and creativity.
The brand has announced two additional store openings scheduled for the near future. The first, a Sunnies Flask store, is set to open at Central Rama on December 1. The second, offering Sunnies Studios, Sunnies Flask, and Sunnies Face products, will open at Fashion Island on December 19.
Founded in 2013 by Bea Soriano-Dee, Eric Dee, Georgina Wilson, and Martine Ho, Sunnies started its journey as an eyewear label. The brand subsequently ventured into the realm of cosmetics, lifestyle accessories, and cafe concepts.
What is Sunnies’ plan for expansion in Thailand?
Sunnies intends to establish its presence further in Thailand by opening two more outlets by the end of the year.
What does the newly opened Sunnies World in Central Park Dusit offer?
Sunnies World houses all the brand’s lifestyle concepts, including Sunnies Studios, Sunnies Face, Sunnies Flask, and Sunnies Coffee. It also features the Sunnies Face Bath, which offers Thailand-exclusive merchandise.
What are the upcoming store openings for Sunnies in Thailand?
Sunnies has plans to open a Sunnies Flask store at Central Rama on December 1, and another outlet offering Sunnies Studios, Sunnies Flask, and Sunnies Face products at Fashion Island on December 19.