Taiwanese bubble-tea brand Sharetea has launched into Vietnam with a store on the walking street of Nguyen Hue in central Ho Chi Minh City.
Sharetea has more than 450 stores in more than 18 countries. Its drinks are made from tea leaves and ingredients shipped directly from Taiwan.
It says its customers’ favourite drinks include coffee milk tea, kiwifruit tea, whole-lemon green tea and pearl black milk tea.
Vietnam’s bubble-tea market has yet to reach its potential, say business owners in the sector. Sharetea is competing with other overseas brands like Chatime, Gong Cha and Koi.