Läderach, the renowned Swiss luxury confectionery brand, has unveiled its first outpost in Hong Kong, situated at the K11 Musea. This exciting venture was made possible through collaboration with Valiram, a leading retail management company in Southeast Asia. The new chocolate shop occupies a prime spot on the first floor of the bustling K11 Musea shopping complex.
Johannes Läderach, the CEO of Läderach, shared their ambitious plans for continued growth and expansion. He emphasized that the brand is not only focusing on strengthening its presence in already robust markets like North America, Austria, and Germany, but is also keen on penetrating new markets with promising potential. These include countries like Japan, South Korea, Philippines, and Indonesia.
Läderach has already made its mark in the Middle East by launching its first flagship store in Egypt. This was accomplished through a strategic alliance with a local franchise partner.
Within the APAC region, the company has set its sights on further expansion before the year’s end, with new store openings lined up in Japan, South Korea, and Indonesia.
Since its founding in 1962, Läderach has been recognized for its selection of fresh, handcrafted chocolates. The brand boasts over 140 stores in 25 countries, reflecting its strong international operation.
Läderach has previously broadened its premium confectionery offerings, introducing its unique Dubai chocolate range to the global market. The new lineup has found its way to various countries such as the US, Canada, various European countries, and the Philippines.
What is Läderach’s current expansion plan?
Läderach plans to continue its growth by not only strengthening its presence in existing markets like North America, Austria, and Germany, but also by venturing into new markets such as Japan, South Korea, the Philippines, and Indonesia.
Has Läderach entered the Middle Eastern market?
Yes, Läderach has entered the Middle Eastern market by opening its first flagship store in Egypt.
What new offerings has Läderach introduced recently?
Läderach recently expanded its premium confectionery lineup by introducing the Dubai chocolate range, which has been launched in various regions including the US, Canada, European countries, and the Philippines.
