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Retail Asia23/02/2023

TOKYO — U.S. fast-fashion chain Forever 21 returned to Japan on Tuesday, more than three years after pulling out of the country, aiming to break away from its former mass-production image with items tailored to Japanese tastes and an emphasis on responsible environmental practices. The store started selling products online on Tuesday morning through an e-commerce […]

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Retail Asia22/09/2022

Forever 21 and American Eagle Outfitters Inc. are set to return to Japan after both U.S. fast-fashion brands exited the market in 2019, according to company announcements on Wednesday. Forever 21 will begin e-commerce sales next February and open a physical store in the spring, according to Japanese trading company Itochu Corp., which acquired domestic […]

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Retail Asia18/08/2020

Forever 21 has teamed with 7-Eleven to launch a casual apparel range, featuring the US convenience chain’s famous logo and soft drinks. The US-released 7-Eleven apparel collection comprises 16 colorful pieces, including regular Tees and hoodies, representing the convenience-store chain’s summer drinks – Slurpee and Big Gulp. “7-Eleven is a modern breathing brand, but also […]

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Retail Asia28/02/2020

The new owners of failed US fast-fashion firm Forever 21 have appointed a key H&M executive to take charge of a turnaround plan. Two of the chain’s landlords, Simon Property Group and Brookfield Property Partners, teamed with Authentic Brands Group to purchase the business for a bargain-basement price of just US$81.1 million. However, the consortium has also […]

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Retail Asia04/02/2020

Control of collapsed Californian fast-fashion chain Forever 21 is about to be handed over to a consortium of creditors led by property companies. According to recently filed court documents, Simon Property Group and Brookfield Property Partners along with Authentic Brands Group have agreed to pay US$81 million for Forever 21’s assets, which include its beauty […]

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Retail Asia09/01/2020

Bankrupt US fast-fashion chain Forever 21 is relaunching its e-commerce site to target customers in Asia, Australia and the Americas. The troubled retailer has closed more than 100 stores – mostly outside its core US market – since it sought Chapter 11 protection in September. But in a sign it wants to continue to engage […]

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Retail Asia08/10/2019

Once, Forever 21 had one of the largest flagship stores in Hong Kong. Now it has exited the market altogether. The California-headquartered fast-fashion retailer has closed its three-story Mong Kok store, eight years after it opened a massive six-story flagship in the heart of Causeway Bay, which is now home to Victoria’s Secret. In April, […]

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Retail Asia11/09/2019

Californian fast-fashion retailer Forever 21 is reportedly preparing to file for bankruptcy protection after failing to reach a deal to refinance its heavy debt load. Citing people with knowledge of the plans, Bloomberg has reported that the company has been in talks for additional financing and working with a team of advisers to help it […]

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Retail Asia15/05/2019

Fashion retailer Forever 21 will close its Chinese e-commerce website amist indications of possible physical store closures to come. While an April 25 notice on the brand’s home page confirms the e-commerce shutdown, the retailer has declined to issue any official comments, despite the confirmed shuttering of one physical outlet and major discount sales reportedly […]

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Retail Asia06/11/2018

Forever 21, the most loved international fast fashion destination from Los Angeles, California, and part of Aditya Birla Fashion and Retail Ltd. will be re-opening the store at Mall Of India on November 2, 2018. The refreshing new look gives the shoppers an unforgettable experience bringing classic, international designs with fresh and chic merchandise which effortlessly reflects […]

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Retail Asia18/09/2018

Kodak and Forever 21 have teamed up to create an apparel collection featuring logos and designs from the Kodak brand’s history. The bright and vibrant apparel uses many of the original colors from Kodak branding and packaging from the 90’s and draws inspiration from the company’s days as a Nascar race team sponsor. The Kodak […]

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Retail Asia26/01/2018

Forever 21 has launched a collection featuring classic Honda racing motifs. The brainchild of Honda’s brand management agency Earthbound, the F21xHonda racing capsule collection consists of iconic Honda designs from the early 1980s and action sportswear of the 1990s. “Pairing nostalgic Honda racing iconography with updated silhouettes and fabrics to create a modern yet timeless […]

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Retail Asia04/01/2018

A Forever 21 data breach uncovered last November has prompted the fashion retailer to boost security at its checkout counters. In the security scare, hackers installed malware on point-of-sale machines at store checkouts in the US. A two-month long investigation has revealed that encryption technology on some POS devices at an unspecified number of stores […]

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Retail Asia15/11/2017

With the opening of its largest shopping centre yet, Suzhou Center Mall, Singapore retail-estate company CapitaLand has marked a record year of a million square metres of retail space. More than three times the size of Ion Orchard in Singapore, the mall is also the largest shopping centre in the Chinese city. It spans nearly […]

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Retail Asia13/10/2017

Styles from fast-food chain Taco Bell’s first-ever fashion collaboration have been released in Forever 21 stores across the US and globally online. To launch the Taco Bell x Forever 21 collaboration, both brands invited their fans to a late-night runway show in downtown Los Angeles at which the models were Taco Bell super fans and […]

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Retail Asia14/08/2017

Gucci America has filed a lawsuit against US fast-fashion retailer Forever 21 for allegedly copying its trademark “blue-red-blue” and “green-red-green” stripe webbing. Included in the filing in a Californian district court is a motion to dismiss a Forever 21 complaint against a threat of trademark litigation from the Italian luxury brand, and counterclaims of trademark […]

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Retail Asia03/04/2017

Fast-fashion brand Forever 21 India has opened a store in Kolkata, its 16th outlet on the sub-continent. Covering 6000 sqft (557 sqm), the store features the latest spring/summer collection, and as well as Forever 21 apparel and accessories includes the retailer’s other brands including 21 Men and cosmetics line Love and Beauty. It also offers […]

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Retail Asia24/03/2017

Indian fashion portal Jabong has added American fashion brand Forever 21 to its product portfolio. It definitely will give another option for India’s shopper to check the collections of Forever 21. A selection of goods including play-in tops, dresses, t-shirts, cosmetics, intimates and shoes will go online on Jabong, priced from Rs.499 to Rs.2400 (US$7.50 […]

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Retail Asia23/03/2017

India’s leading online fashion portal Jabong has announced the addition of American fashionwear brand Forever 21 to its product portfolio. The brand, which is the 5th largest specialty retailer in the United States, will be available on Jabong in variants across the apparel, accessories and footwear categories such as play-in tops, dresses, t-shirts, cosmetics, intimates […]

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Retail Asia14/01/2017

US fast-fashion retailer Forever 21 has launched its activewear collection globally at its stores and on its website. The Forever 21 Activewear Collection provides low-, medium- and high-impact pieces in an array of soft and neon hues. The Fit and Run assortment is designed for high-impact activity and features bold prints, sweat resistance, matching sets […]

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