Convenience-store chain 7-Eleven has warned of a bogus ‘franchisor’ in Cambodia. The company said it received reports that there is an unauthorized party representing itself as 7-Eleven’s master franchisee in the country and attempting to sell outlets.
The reports promoted the company to issue an announcement confirming that Thailand’s CP All is the sole master franchisee in the market, having the exclusive right to open and operate 7-Eleven stores there.
Last May, Thailand’s CP Group signed a master franchise agreement to operate the chain in Cambodia. The first store is scheduled to launch in Phnom Penh next year.