Diesel, a denim brand owned by the OTB Group, has recently made strategic changes in its executive leadership, welcoming Andrea Rigogliosi as its new CEO. The move is part of the brand’s well-defined development strategy.
Rigogliosi will be reporting directly to Ubaldo Minelli, the CEO of the OTB Group. His appointment has been met with enthusiasm by the organization, with the founder of Diesel and chairman of the OTB Group, Renzo Rosso, extending a warm welcome to the new executive.
Rosso expressed confidence in Rigogliosi’s abilities and stated, “Rigogliosi is joining Diesel at a critical juncture in the brand’s evolution. I am confident that, in collaboration with our team, he will significantly amplify Diesel’s potential.”
Rigoglioso brings a wealth of leadership experience from the luxury, fashion, and retail sectors. His former role was global head of retail and commercial at Miu Miu, a part of the Prada Group. During this tenure, he successfully directed global business growth and boosted distribution expansion.
His impressive career also includes top leadership roles within the LVMH Group. He served as the president of Europe at Fendi, and the General Manager at Christian Dior Couture for France & Monaco, as well as Italy. Further, his experience also includes managerial stints at Poltrona Frau Group and L’Oréal Luxury Products.
Rigoglioso’s appointment as CEO of Diesel fills a leadership void that was created in 2023, following Poletto’s departure. This change also followed Massimo Piombini’s three-year stint as CEO from 2020 to 2023.
Who has been appointed as the new CEO of Diesel?
Andrea Rigogliosi has been appointed as the new CEO of Diesel.
Who will Andrea Rigoglioso report to in his new role?
Andrea Rigoglioso will report directly to Ubaldo Minelli, the CEO of the parent company, OTB Group.
What does Andrea Rigoglioso bring to Diesel?
Andrea Rigoglioso brings extensive leadership experience from the luxury, fashion, and retail sectors. He has previously held senior leadership positions at global brands like Miu Miu – Prada Group, LVMH Group, Poltrona Frau Group, and L’Oréal Luxury Products.
