Hong Kong’s luxury shopping centre Landmark has opened a new beauty and wellness space, in a bid to bring a lifestyle concept of health to customers.
Located on the third floor of Landmark Atrium, the newly named Women’s Beauty & Wellness Concept offers a “selection of specialists” to visitors, as part of Landmark’s ‘A Year of Wisdom’ campaign for 2017.
“Wisdom is one of the essential qualities that defines beauty; after all, the modern view is that beauty stems from within,” said Landmark, in a press release.
“It begins with getting to know yourself better and culminates in what we eat, what we wear, even how we travel – in addition to our beauty regimes.
Encompassing this, the space is made up of four branded categories, designed to cater to women seeking food, fashion, beauty and lifestyle goods and service.
Super Foods provides shoppers with gluten-free products and juices from retailers such as The Cakery, Catch Juicery and Verde Organic.
Top-Flight Services offers quick beautification for time-pressed women. Customers can head to the airplay blow-dry bar and get a fast blow-dry or try their hand at an express manicures, before heading over to Careyou Beauty for semi-permanent makeup and eyeliner. Other facilities include facials at N°8 Organic Spa by Beyorg, teeth whitening at Smile Dental Surgeons, as well as lash treatments from Suavislash Couture.
Finally, the At Home Beauty section will sell electronic tools and beauty gadgets via retailer The Artistry, while customers can pick up apparel and undergarments from the space’s Feel Good Fashion section, most notably with a selection of Caelum Greene activewear, Fogal leagwear and Sheer lingerie.
To mark the launch of the wellness space, a launch event was successfully held on June 8th by the X2 Creative brand engagement agency, with the attendance of many Hong Kong socialites and bloggers.
During the event, guests were treated to exclusive trial services and gift or redemption offers from twelve beauty and wellness specialists located within the new Landmark wellness space.