Onitsuka Tiger, a prominent Japanese fashion and footwear label, has recently inaugurated its latest global flagship store located in Paris. This unveiling is a major milestone in the brand’s continued international growth.
The new two-story storefront, situated at 25 Avenue des Champs-Elysees, nestles at the base of the iconic Hotel de la Paiva. It stretches across 5500 square feet, providing ample space for the brand’s showcase.
The store’s interior design revolves around the brand’s vibrant Yellow Concept. It brings to the forefront items from Onitsuka Tiger’s runway collections. Additionally, the store also features the brand’s Japan-manufactured Denivita denim line. Exclusive to the Parisian store is a special edition of the Mexico 6 NM sneaker, adding a unique edge to its product offerings.
In addition to its retail offerings, the flagship store also houses Cafe Onitsuka Tiger on its ground floor. This Cafe offers a blend of Japanese-inspired drinks and Parisian-style snacks, creating a harmonious fusion of the two cultures.
Ryoji Shoda, the head of Onitsuka Tiger, expressed his excitement regarding the store’s opening. He emphasized the significance and challenge of designing a retail space that marries both the iconic Champs-Élysées streetscape and the historical building’s value to the local community.
As a brand connecting Japan with the rest of the world, Shoda stated that their aim was to create a store and an environment that respects and embodies the spirit of the Champs-Elysees, co-existing harmoniously with the city’s rich culture.
The Paris store is a noteworthy addition to the international network of Onitsuka Tiger. The brand currently boasts 192 standalone stores worldwide. This includes 48 stores in Japan, 83 in China, 32 in South Korea, 19 in Southeast Asia, seven in Europe, and three in Australia.
Where is Onitsuka Tiger’s new global flagship store located?
The new global flagship store is located at 25 Avenue des Champs-Elysees in Paris.
What unique features does the new flagship store offer?
The new store houses Cafe Onitsuka Tiger and offers exclusive products like the special edition of the Mexico 6 NM sneaker.
How many Onitsuka Tiger standalone stores are there worldwide?
Onitsuka Tiger has 192 standalone stores around the globe.
