GoPizza, a popular pizza chain based in South Korea, has finalized a master franchise contract with the Hextar Group, marking its debut in the Malaysian market.
The company anticipates that the first Malaysian branch will be up and running either at the end of the third quarter or the beginning of the fourth quarter in 2021.
GoPizza’s founder and CEO, Jay Lim, expressed his trust in the Hextar Group as a robust partner to facilitate the introduction of GoPizza in Malaysia. He expressed his excitement about the future collaboration with the Malaysian group.
The Hextar Group is not new to partnerships with international brands. They also partner with Luckin Coffee, a reputable coffee company from China. This has significantly boosted their portfolio in the food and beverage industry.
GoPizza’s development has been swift and impressive, especially with its recent expansion into over 200 GS25 convenience store locations throughout South Korea last year. This followed a successful pilot program at GS25 The Gwan-Ak branch in Seoul, further solidifying their foothold in the market.
The brand initially launched as a food truck and earned a reputation for its quick, personal-sized pizzas, ready in less than five minutes. The company now operates more than 1,200 outlets in various countries including South Korea, India, Singapore, Indonesia, and Thailand.
What is the origin of GoPizza?
GoPizza originated as a food truck in South Korea, where it quickly gained fame for its personal-sized pizzas that are ready in under five minutes.
What countries does GoPizza currently operate in?
GoPizza currently has more than 1,200 outlets in South Korea, India, Singapore, Indonesia, and Thailand.
What is the significance of GoPizza’s partnership with the Hextar Group?
The partnership with Hextar Group marks GoPizza’s expansion into the Malaysian market. This collaboration will help introduce the GoPizza experience to a new audience and further its growth in the food and beverage sector.
